blog

I should have been an electrician

Posted by David on 17th Feb 2024

After many years in the business, it is very obvious that Americans, Europeans probably also, place totally different values on products versus labor.  Our lights are a perfect example.  Peo … read more
The new Coastal, Nautical and Tropical Lights

The new Coastal, Nautical and Tropical Lights

Posted by David on 14th Jan 2024

After years in the works, we are finally starting to release our new line of Coastal, Nautical and Tropical lighting. From flowers, to fish to pelicans, we have them all. In fact there are over 30 pos … read more

Why are there so few small lighting companies?

Posted by David on 31st Dec 2023

Operating a lighting company is not easy when 99.999% of lights are made overseas. Starting in the 1980's, companies began moving production of all types of consumer goods to China to benefit from the … read more
Free Shipping or not Free Shipping

Free Shipping or not Free Shipping

Posted by David Massey on 16th Mar 2023

Offering free shipping on lighting is a difficult decision to make.  Of course customers love it and it has several advantages to the retailer also including foremost not having to compute the co … read more
Why is unique track lighting hard to find?

Why is unique track lighting hard to find?

22nd Feb 2023

Track lighting is a very versatile way of adding light both in very specific places and to illuminate whole rooms.  It is easy to add later to a room such as if there was only a ceiling light pre … read more